
Key Features and Workflow
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Multi-SMS Provider Integration:
Connect several SMS providers to your Retention.Studio account. This allows you to diversify your SMS sending options and ensures you can select the best provider based on cost, deliverability, and performance. -
Dynamic Routing:
The feature enables real-time routing decisions based on factors like geographic location, provider performance, and cost. This means your SMS messages are sent through the most efficient route available at the time of delivery. -
Sender Name Customization:
Where allowed by SMS providers and local carrier regulations, you can configure a custom sender name. This enhances brand recognition by displaying a consistent identifier that your recipients recognize. -
Real-Time Analytics & Reporting:
Monitor delivery rates, engagement, and other key performance indicators across all connected SMS providers in a single dashboard. This insight helps you optimize your routing rules and campaign strategies. -
Ease of Configuration:
An intuitive setup interface lets you input API credentials for each SMS provider and define routing rules and sender name settings without extensive technical expertise.
Use Cases
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Enhanced Deliverability:
Optimize message delivery by dynamically selecting the best performing provider and route based on real-time data. -
Brand Consistency:
Use a custom sender name to maintain brand identity across your SMS campaigns, increasing trust and recognition among recipients. -
Cost Efficiency:
Allocate your SMS sending budget more effectively by routing messages through the most cost-effective provider while maintaining high deliverability.







"The Retention.Studio team helped us identify key growth bottlenecks and provided actionable solutions that drove real results. Their deep understanding of customer retention has been a game-changer for our business."
Alexandra M
CEO
"Their expertise in churn mitigation and customer reactivation transformed how we engage users. We’ve seen a measurable increase in customer lifetime value since working with Retention.Studio."
James T
Head of Marketing
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COO